Chinese New Year Strong Growth In Apparel Retail Sales Growth Of 17.7%
According to the Ministry of Commerce Website news, Tiger Spring Festival Golden Week, the national consumer market is prosperous, rapidly growing sales of basic necessities prices were generally steady. According to the Ministry of Commerce to monitor, New Year’s Eve to the first month sixth days, retail sales of consumer goods throughout the country 340 billion yuan more than last year’s Chinese New Year Golden Week (the same below) increased 17.2%.
First, promotions colorful, fast-growing market
During the Spring Festival shopping around the well-organized festival, Spring Festival shopping show, food festival and other kinds of promotional activities, and actively expand the holiday spending. Jilin Province held a “prosperity, harmony, joy” as the theme of the second stocking a large set of booths set up more than 3,000 exhibitors over 10,000 kinds of commodities 10. Hebei Province, to caravans form organizations drive business enterprises in rural areas a large set of rich supply of the rural market. Heilongjiang Province, around the food, clothing, household appliances, automobiles and other consumer hot spots, launched the “Spring Festival shopping shopping week,” “Spring Festival Spring Festival shopping Shopping Festival”, “line of home appliances Longjiang car to the countryside,” a series of promotional activities. Shanghai and Guangzhou, Hangzhou, retailers to extend the hours of operation, landscaping entrance hall environment, etc., to facilitate consumer shopping. Beijing, Hebei, some enterprises to Chinese New Year Valentine’s Day promotions and bundled together for co-marketing. Golden Week, Yunnan, Chongqing, Heilongjiang Key monitoring retail business sales were up 34.5% year on year, 25.1% and 23.6%, Liaoning, Anhui, Shaanxi, Sichuan, Henan, Jiangsu and other places have increased by 20% or more.
Second, the traditional Spring Festival shopping hot sales, communications equipment, jewelry, clothing, home appliances hot
Food, tobacco, fireworks and other traditional New Year shopping hot sales, communications equipment, jewelry, clothing, household appliances and other merchandise sales also show rapid growth. Ministry of Commerce to monitor the retail business of food, alcohol and tobacco sales were up 16.5% year on year and 13.2%, organic rice, fine grains, olive oil, green vegetables, such as wine gift sets and gifts for relatives of household consumption of choice. Sales growth of 19.2% in communications equipment, which increased 2.6 times, Jilin, Henan increased 35.3%, 3G mobile phones become the hot spot market, individual models once sold out of stock. Jewelry sales increased 19.1%, which Beijing Caishikou department store sales exceeded 150 million yuan, up Jinliang Cheng, tiger zodiac jewelry, gold bars, etc. In particular, the Expo will mark the favorite. Clothing, shoes and hats, respectively year on year sales growth of 17.7% and 14.6%, down jacket, thermal underwear and other warm clothing sales surge, tiger-head shoes, tiger, tiger-head hats and other popular form of clothing. Household appliances sales rose 15.4%, LCD TV, energy saving refrigerator, kitchen small appliances, such as sales, particularly popular.
3, Market usher opener, the old number, characteristic restaurant sought after
The market is picking up steam around the restaurant, old and famous restaurant, theme restaurant features sought after by the people. Quan Ju De Beijing launched the “send Fu Rui Fu,” “Golden Tiger New Year”, “Ji Tiger Spring” and other “tiger style” full package of new spring gathering, large triple launch Fortune dinner, New Year feast, family dinner, featuring a whole theme dinner, consumers rush. Hebei part of the catering enterprises wrong time dinner reservations, Shijiazhuang, Tangshan, Qinhuangdao and other characteristics of the hotel’s New Year to 2 hours over the pages of Taiwan until after 10 pm, guests and friends are still sold out. Catering enterprises in Shandong Province launched the “Year Lunch” and “dinner at” services, alleviating the “New Year” hard to find the status table. Turnover of catering enterprises in Shaanxi up take-away, refrain from catering market as the Spring Festival a highlight. During the Spring Festival, focused on monitoring of catering enterprises in Anhui Province turnover grew 48.3%, up 21.4% in Liaoning, Jiangxi, Shandong, Chongqing, both up more than 18%.
4, colorful style recreation, leisure New Year as the new trend
Around the parks, libraries, museums, sports, cinema, farmers and other places popular music popular, casual New Year to become the new trend. Beijing Temple of Heaven, Summer Palace, Beihai Park and other major park full of tourists, the Fragrant Hills Park on the “far-blessing” attracted tens of thousands of tourists. Qingdao City Library is open during the Spring Festival, a day came to reading, listening to lectures, participate in the activities of the general public more than 3,000 people. Shaanxi Science and Technology Museum, Museum of History, Natural History Museum launched a series of theme activities well, attracting a large number of people come to visit. Nanjing crowded places major sports and fitness, badminton, basketball, yoga, Latin dance and fitness activities are especially welcomed by the masses. Shanghai big theater in front of Paiqichanglong individual Surreal “difficult to get a ticket,” eight key monitoring theater turnover up 27.7%. Hubei farmers around the music business is booming, farmers only music Suizhou tourists a day over 700.
5, an adequate supply of daily necessities market, prices were generally steady
Markets around the ample supply of daily necessities, food, edible oil prices were stable, meat, vegetable prices rose, poultry, eggs prices fell slightly. Specifically, the grain and oil prices remain stable and 36 small packages of rice medium to large cities, small package of flour, peanut oil average prices of the week and year (February 6 to 12, the same below) flat, soybean prices fell 0.1% rapeseed oil prices rose 0.1%. Meat prices rose slightly, in which the price of pork rose 0.5%, and mutton prices rose 0.4%. Poultry, egg prices fell slightly, as egg prices fell 0.2%, Bai Tiaoji prices fell 0.1%. Vegetable prices rose an average of 18 major vegetable prices rose by 1.8% preganglionic.
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