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The x2 Sales Marketing Blog

Getting Back Into the Saddle

In looking back through old blog posts from 15 years ago, I realized some things. I’m sharing those today while looking forward.

5 Signs of a Potential Hemorrhoid Partner

Is your partner giving off signs of a hemorrhoid? Find out the five most common signs to look for and start taking steps to better health.

Change of Focus Imminent

During my solo afternoon bike ride before the rain hit, I was doing some thinking about the core competencies of my firm and what I could boil it down to in the simplest of terms. After some internal back and forth, I came up with "lead generation" is what everything...

Leveraging Facebook for Your Business

While Facebook is admittedly not one of my favorite social media sites, there are ways to utilize it that will benefit you professionally. In the video below, I take a stab at giving a broad overview of Facebook and how you can leverage it from a business perspective....

5 Ways Enterprises can Increase Sales

In the video below, I outline a fictitious technology company that generated $62.5 million in 2007. The company is experiencing some growth pains however, and I have outlined five potential solutions to help them address their revenue growth obstacles. Take a peek at...

7 Twitter Business Applications

Frequently, when I meet with business decision makers I hear things like "social media just seems like a bunch of 20 somethings wasting time talking about nonsense" or "I just don't see any business value in Twitter." That got me to thinking to the point I decided to...

InfusionSoft Overview from a Client's Perspective

Since Zing Sales Solutions is an Infusion Certified Consultant Partner, providing an overview video from a client perspective may benefit those of you that are evaluating Infusion or researching various automated marketing software platforms. Below is a 15 minute (or...

How to Expand Your Twitter Universe

I'm taking a stab at video for a change to demonstrate one way to expand your Twitter universe to include people with similar interests by using Summize (you could use Tweetscan to accomplish the same goal). This video isn't a polished prize, but I hope it helps some...

SEO: Image Tag Optimization

Lately, I've been hearing more chatter about optimizing image tags as part of SEO.  Many are suggesting renaming your image files to match some of your targeted keyword phrases as long as they relate to the image and the alt-image attribute matches the filename as...

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