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The x2 Sales Marketing Blog

Getting Back Into the Saddle

In looking back through old blog posts from 15 years ago, I realized some things. I’m sharing those today while looking forward.

5 Signs of a Potential Hemorrhoid Partner

Is your partner giving off signs of a hemorrhoid? Find out the five most common signs to look for and start taking steps to better health.

Change of Focus Imminent

During my solo afternoon bike ride before the rain hit, I was doing some thinking about the core competencies of my firm and what I could boil it down to in the simplest of terms. After some internal back and forth, I came up with "lead generation" is what everything...

Best Time to Look for a New Job?

Earlier I was chatting with a buddy of mine who recently switched jobs (again). He has some considerable experience in job searches and switching employment so I'd consider him an authority on this topic. He was wondering why it never fails that as soon as he finds a...

Twitter Ignorance to Twitter Love

For the longest time, I'd hear others opine about how much they loved Twitter and how it has enabled them to get to know others relatively quickly, but I've been on the outside looking in because I just didn't "get it."  I'd curl my lip and say "what's the point with...

Entrepreneur's Guide to Social Media

David at Business Pundit has created a great overview resource about Social Media and how to go about using it for entrepreneurs. Visit "The Entrepreneur's Guide to Social Media" to learn more. He also references "The Basics of Social Media," a topic that has been on...

The Makings of a Bad Client

I neglected to elaborate on the "bad client" story as mentioned earlier in the week so here are some of the things I learned from a recent client relationship that went bad in a hurry in spite of my gut telling me to avoid it all costs at the outset. Oh well, live and...

Inaugural Zing Presentation Review

Today, Ken, Watson, and I (Roger) headed to Wilson Muir Bank in St. Matthews bright and early to give our first official Zing Presentation to a small group of business owners from around Louisville. We discussed the impact personalized marketing has on increasing...

How to Get More Website Visitors

If you've read much about Zing and some of the work we do, it goes without saying that we're a marketing firm.  What we're going to touch upon today is three of the better ways to increase website visitors.  Two of them are ways that you can begin immediately, and the...

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