by | Monday | Marketing, personalization precept
Seven in ten consumers want you to personalize the direct mail you send them. Are you giving them what they want? According to Cap Ventures’ 2003 study of personalization, more than 69% of consumers prefer highly personalized direct mail offers over non-personalized...
by | Tuesday | Business, Guide, Social Media, Tips
While Facebook is admittedly not one of my favorite social media sites, there are ways to utilize it that will benefit you professionally. In the video below, I take a stab at giving a broad overview of Facebook and how you can leverage it from a business perspective....
by | Thursday | Business, Presentations, Sales
In the video below, I outline a fictitious technology company that generated $62.5 million in 2007. The company is experiencing some growth pains however, and I have outlined five potential solutions to help them address their revenue growth obstacles. Take a peek at...
by | Wednesday | Business, Social Media, Tips
Frequently, when I meet with business decision makers I hear things like “social media just seems like a bunch of 20 somethings wasting time talking about nonsense” or “I just don’t see any business value in Twitter.” That got me to...
by | Monday | Internet, Marketing
Since Zing Sales Solutions is an Infusion Certified Consultant Partner, providing an overview video from a client perspective may benefit those of you that are evaluating Infusion or researching various automated marketing software platforms. Below is a 15 minute (or...
