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Wes is a bit under the weather as the flu begins to sweep through his family. We just completed another Southern Social Media that focused on:

  • Ford’s use of social media and how they have benefited from it
  • How Ford measures its social media campaigns
  • The BlogHer event that Ford recently did and the impact of it (some eye opening results)
  • Develop your social media strategy before you select and implement the tools & tactics
  • How to measure a social media campaign
  • Ways to Educate using social media
  • Creating a quality lead magnet regardless of where you believe you reside within your industry or market
  • The southern definition of “seed”
  • The southern definition of “atom”
  • I (Roger) accidentally let the southern definition of “newd” slip out a day early (oops!)
  • Louisville basketball